Marketers are yet to access petrol lifted on Sunday by the Nigerian National Petroleum Company (NNPC) from Dangote Petroleum Refinery, BusinessDay has learnt. Oil marketers under the aegis of the Independent Petroleum Marketers Association of Nigeria (IPMAN), on Tuesday, said unresolved pricing issues are among the major reasons why its members are yet to lift
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7 ideas that marketers say are working in B2B marketing right now
A renewed focus on customer relationships and B2B video content are among the most commonly cited aspects of marketing that those in the trenches say are yielding success B2B marketing has seen better economic times. The challenge of the current environment is stirring debate about what works in B2B marketing and what does not. Such