Technology Calling for Apple to break its silence on the ongoing war in Gaza and to rid so-called blood minerals from its supply chain, protesters stood outside over a dozen Apple Stores around the world Friday… » …
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- cnnnews
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How Ben & Jerry’s has found the balance between activism and advertising
- cnnnews
- September 4, 2024
- 0
By Kristina Monllos • September 4, 2024 • Ivy Liu A decade ago, e-commerce marketing was burgeoning. To manage that type of marketing, ice cream brand Ben & Jerry’s looked to its online social activism work to inform the company on how to pivot. “All of the activism media buying we had done [online at